RIVIAN
This project proposes a Portable Charging Station designed to support Rivian’s adventure-driven users, offering a compact emergency power solution for off-grid exploration.
Rivian promotes an active and sporty lifestyle, encouraging individuals to embrace adventure and exploration. Their electric vehicles are designed to support outdoor enthusiasts, offering rugged capabilities for off-road adventures and ample storage for sports equipment.
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Their electric vehicles are designed to support outdoor enthusiasts, offering rugged capabilities for off-road adventures and ample storage for sports equipment.
MOODBOARD
Finish
Accent Color
Target Audience
Digital Indicator
CONTINUITY IN DESIGN
INTERVIEWS & USER RESEARCH
"Rivian has changed a lot since 2010 and evolved to be a company that is very detail- oriented"
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Brian Gase | Director of Special Projects
"I am interested in buying Rivian because it is the only EV in the market that is suitable for adventures"
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Target User
IDEATION
DESIGN OPPORTUNITIES
WHY PORTABLE STATION?
The Portable Station assures that even in the mountains, lakesides, and highways, your Portable Station will take you to the closest Charging Station by acting as an emergency solution.
MOCKUPS
